The Bradenton Area Convention and Visitors Bureau is the official destination marketing organization for Manatee County, Florida. Tourism is one of Manatee County’s leading industries, employing nearly 18,000 residents, generating a direct annual economic impact of more than $470 million in the local economy and producing more than $6 million in bed-tax collections in 2010.
Located between Sarasota and Tampa Bay on Florida’s southwest coast, Anna Maria Island & Longboat Key, and their coastal companions, Bradenton and Lakewood Ranch, are treasured for their authentic Old Florida charm, breath-taking scenery, funky dining and shopping districts, and miles of sugar-white sands.